Autograph Collection by Marriott
(+) Autograph Collection by Marriott
(+) Editorial Copy Enhancement | Global Brand Catalog
(+) (2023)
Autograph Collection is a portfolio of hotels that each leave their own mark—defined by distinct design and a strong sense of place. Whether it’s a coastal escape in Maine or a heritage hideaway in Spain, every property in the collection has its own unique story. In 2023, I was brought on to help tell those stories better.
I worked on the brand’s global catalog—an editorial-style book placed in every Autograph Collection hotel room around the world—refining and enhancing the copy for the portfolio’s properties. My task was to uplift the existing content, bringing more energy, clarity, and character to each description while honoring the individuality of every hotel.
The Result
A cohesive yet diverse editorial voice that brought new life to the collection, inviting guests to linger, flip, dream, and discover stays that leave a lasting mark.